To maintain its growth in new markets L’Oréal needs new talents that are ready to tackle the challenges of the future.

In 2010 the General Management of the Group set an ambitious strategic objective, namely to attract a billion new customers within the next 10 years. The Recruitment team has been supporting this growth strategy by spotting, attracting and selecting talented leaders who are ready to take on challenges in competitive markets and change the way they see expertise in the beauty business. To achieve this objective they have developed innovative recruiting tools such as REVEAL, Brandstorm and Talentube.